NCIS: Expand Your Horizon
- PR/Mar Comm
- Comm 326 Advertising
- Lea Alderson, MJ Craig, Amber Dawson, Sara Rosario
Simmons College students developed advertising campaigns designed to recruit women and minorities for the naval Criminal Investigative Service (NCIS). The project started in September 2006 and ended in May 2007. Our student teams collaborated with the NCIS Recruitment Chief, Special Agent Cheryl Marsh, who provided our students with information, guidance, and feedback. Additionally, Special Agents Daniel Hurley and Heather Ryan from the NCIS Portsmouth Naval Shipyard, Kittery, Maine office visited the advertising classes and discussed the NCIS experience.